Kylie Jenner oprettede en milliard dollar cosmetic company back before celebrity beauty brands were even the norm. Now, she's moving into the fashion sphere. Efter at have siddet på forreste række på utallige modeshows, har Mogul besluttet at tage sin lidenskab backstage. The reality star has officially announced the launch of her new brand Khy (which she teased on Instagram earlier this week).
The collection will officially be available on Nov. 1 kl khy.com, and will feature a variety of high-quality pieces at affordable prices, ranging from $48 to $198. According to a press release, the brand "is dedicated to redefining the modern wardrobe with a collection that speaks to the avant-garde while remaining inclusive and accessible to fashion enthusiasts of all backgrounds" and plans to frequently collaborate with other designers, companies, and public figures to drop new lancerer. The brand will be inspired by Jenner's personal style and will "embody both futurism and timelessness, defying conventional fashion norms and redefining the limits of creativity."
Khy's debut collection will be created in partnership with Namilia, a highly regarded leather wear designer, and its founders Nan Li and Emilia Pfohl. The collection will feature 12 pieces available in sizes XXS to 4X.
In the campaign images, Jenner can be seen wearing an ankle-length black leather trench coat with a high neckline, moto-style sleeves, and a belted midsection. She paired the statement coat with matching pointy-toed stiletto boots.
Courtesy of Khy
“Khy is a homage to the limitless possibilities of fashion," Jenner said in a statement. "We are breaking down barriers and will redefine the meaning of a fashion brand, with creativity and quality at a better price. I wanted to make Khy a platform for our customers to have the opportunity to experience fashion, through new designers and brands, but at a more accessible price."
Khy's first collection will be available on Nov. 1 on Khy.com.
